Puma Basketball
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Puma is relaunching their iconic basketball line in summer 2018. Nowadays Creatives is working with Puma Hoop’s Creative Director Jay-Z to build a brand new vision for the superbrand. This new imagery really captures youth culture and spirit of basketball. The whole scope of my work for this take over includes art direction, illustration, social campaign design, OOH design, printed ad design, animation, and packaging design.
Nowadays creatives
Puma is relaunching their iconic basketball line in summer 2018. Nowadays Creatives is working with Puma Hoop’s Creative Director Jay-Z to build a brand new vision for the superbrand. This new imagery really captures youth culture and spirit of basketball. The whole scope of my work for this take over includes art direction, illustration, social campaign design, OOH design, printed ad design, animation, and packaging design.
Nowadays creatives
Branding, Ads, Art Direction
2018
